Da Weekender 2.0

Mailchimp, Digital Da Weekender 2.0 is an email campaign revamped to give a modern, clean, informative, and friendly look. The email campaign is created to help the company connect with their clients (real estate audiences) to use Headers, subheaders and other graphics incorporates Old Republic Title & Escrow's brand colors to give off a branded look as well as stock images to reflect that that information provided is Hawaii-related. As the email campaign serves to share information on the upcoming weekends, the layout is set in a linear organization for easy navigation and reading. Fonts and typeface hierarchy is used in the date and times of the events for simple and organized navigation. With simple navigational organization and brand reflected looks, helps to connect the company to their audience.